This is how Octopus Energy wants to conquer France


Octopus Energy is a player in the energy transition which is gradually arriving in France. The group, headquartered in London, is present in 18 countries across the globe and operates across the entire energy value chain.

In this interview we wanted to know their strategy in France, the way they address owners of electric vehicles because changing consumption habits is important to get the most out of your car.

The impact of the electric vehicle on its bill and on the overall network

The operator is very involved in the process of educating their customers on the subject of consumption to raise awareness on the use of the type of energy (carbon-based or not). With several fun tips, the operator engages with specific offers to save money to encourage customers to postpone their recharges.

Caroline Carret, Electric Mobility Project Manager rightly points out a recent RTE study which specifies that when everyone recharges their electric vehicle at 6 p.m., this represents a power demand of 900 MW. To illustrate, we are talking about the consumption of a nuclear power plant or 400 wind turbines in operation.

In an energy transition process, this nuance is appreciable and demonstrates the commitment they can have towards the market and their customers.

Changing energy supplier is an administrative procedure

To encourage competition and clarify the simplicity of changing energy supplier, in this interview you will also be able to benefit from the good advice of Lancelot D’Hauthuille, Managing Director of Octopus Energy France for changing energy supplier.

What specific services are designed for electric vehicle owners?

Octopus Energy’s objective is to make life easier for owners of electric vehicles by offering low prices. There are several devices that may interest you:

  • Off-peak hours: -50% compared to peak hours
  • An application to identify street charging stations and a free card that will allow you to recharge at more than 600,000 charging points in Europe and 90% of the French network. Octopus Energy specifies that it does not charge fees for recharging.
  • A home charging management offer: You can schedule charging at specific times to pay less thanks to a proprietary algorithm and in this context the installation of a charging station is essential.

Why are energy prices rising?

For Lancelot D’Hauthuille, Managing Director France of Octopus Energy, the increase is behind us. It is the conjunction of a major geopolitical crisis with Russian gas and the war in Ukraine and the unavailability of French nuclear power plants. Today, it is the end of the tariff shield which impacts the increase in prices over the coming 12 months but it is to finance.



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